Sales cycles, especially in the B2B space, are often long and arduous. Building trust takes time, and finding the perfect balance of engagement with potential clients takes time to master. Simon Severino is here this week to talk about his tried-and-true methods for shortening your sales cycles and scaling your agency with sprints. This week, episode 179 of The Digital Agency Growth Podcast is about doubling your agency’s sales through sprints!
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In this episode of The Digital Agency Growth Podcast, Simon Severino shares the importance of mentally preparing to niche down and actionable steps you can take right now to close your sales with any type of buyer.
In this episode, Dan and Simon discuss the following:
- Shortening your sales cycle with a 90-day sprint.
- How to emotionally prepare to niche down your agency.
- Allowing early successes before asking an agency to niche down builds confidence.
- The four different types of buyers you will encounter and how to sell each one.
Today’s Guest:
Simon Severino is the author of the book Strategy Sprints and the CEO and founder of the consulting firm of the same name. He has helped thousands of entrepreneurs reach financial freedom by scaling their firms to run without being dependent on the owners. Simon is an established speaker, having spoken with TEDX and the highly-acclaimed podcast Entrepreneurs on Fire.
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