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Just like the Yogi Berra line, “It’s hard to make predictions, especially about the future”, scenario planning is difficult. It’s supposed to be.
The good news is that when it comes to financial planning, there is latitude for creativity and out-of-the-box ideas, which is often underappreciated.
Today’s guest will help you avoid knee-jerk decisions and think more openly about scenario planning, which is useful when the pressure is on.
We’re stoked to have Ryan Watson on the show for the second time.
Ryan is Principal at Upsourced Accounting, an accounting and controllership firm focused on boutique marketing agencies. Their services scale for agencies with 2 employees all the way to 100.
Some things we covered:
- Why agencies are economic lag indicators.
- The rise of the fractional knowledge worker.
- Scenario modeling and dispassionate decision-making.
- Why blanket pay cuts can have disastrous underappreciated effects. (and better options).
Links:
Goofus and Gallant graphic from Slate Star Codex
Video Training: How to Sell Agency Services in Uncertain Times
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