Podcast

How confident did you feel about your last proposal ? How can you make them more powerful ?  Today we’re talking all things proposals –

Sometimes in the agency world, or in any industry for that matter, we become insular, and we focus too much on our own  instead of

What specific consumer data points will help you win your next big pitch?  More importantly, how do you help your clients better understand their markets

How do you market your clients to extremely skeptical buyers? And who could be more skeptical than doctors and scientists?  It’s in their job description

One thing I’ve learned from Brazilian Jiu-Jitsu is that when you spar with a black belt, you may know EXACTLY what he is trying to

I have a BIG question for you: How can you think less like a service-performer and more like an innovator so you can keep your