Good branding creates emotion whether that be laughter, curiosity, inspiration, anger, etc. but a strong brand is polarizing. That’s why episode 101 of The Digital Agency Growth Podcast is about branding for your business!
Watch our new recorded video training: Relationship-Driven New Business At-Scale
In this episode of The Digital Agency Growth Podcast, JC Hite and I share the importance of understanding the pillars of scalability in an agency model and some scaling myths that agency owners should know when they are planning to scale.
In this episode, JC Hite and I discuss the following:
- What it’s like running a more than 100 person agency
- The current process of franchising an agency’s procedures to then apply to other agency franchises
- The pillars of scalability: quality product, good sales, operations & systems, and business intelligence
- The importance of business culture and how JC is working to improve the culture at his company
This franchise model could be a possibility for your agency and what you are doing day-to-day.
Today’s Guest:
JC Hite is the CEO and founder of Hite Digital, a white label digital marketing agency. With a passion for business and people, he’s successfully scaled his agency in just two years and counting. Now his companies help other agencies to do the same.
Thank you for listening! If you enjoyed this episode, please take a moment to follow, rate and review the podcast and tell me your key takeaways!
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