Marketing is one of the biggest factors in whether or not an agency is successful. But for the new agency, with limited time and resources, marketing takes up the valuable time in which you should be making discovery calls and signing contracts. Automation can help you find qualified leads without adding an additional 40 hours to your work week. This week, episode 185 of The Digital Agency Growth Podcast is about growing a boutique agency with marketing automation!
In this episode of The Digital Agency Growth Podcast, Brenton Thomas shares the importance of creating a low barrier of entry for your clients and actionable steps you can take right now to automate your marketing to whatever level your agency requires.
Watch our new recorded video training: Relationship-Driven New Business At-Scale
I want to have a lot of transparency with the people I work with, whether you’re on my team, or you’re a client. So just really making sure that whatever I say is exactly what I do. I would say that’s probably the most important thing.
Brenton Thomas on The Digital Agency Growth Podcast Episode 185
In this episode, Dan and Brenton discuss the following:
- Brenton’s journey that led him to create Twibi.
- Specializing and niching down in a crowded market.
- Effective upselling strategies for both new and existing clients.
- How to automate your marketing to save time and energy that can be put back into your business.
Today’s Guest:
Brenton Thomas has 7+ years of paid search, paid social, organic social media, and SEO experience in both corporate and agency roles. He is the founder of Twibi, a digital marketing agency that has worked with businesses valued at over $1 billion dollars to bootstrapped startups. He also has an MBA in International Marketing from Saint Mary’s College of California. In his free time, he enjoys spending time with friends and family.
Thank you for listening! If you enjoyed this episode, please take a moment to follow, rate and review the podcast and tell me your key takeaways!
Learn more about The Digitial Agency Growth Podcast at https://salesschema.com/podcast/
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