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Last Thursday, April 2nd, we hosted a live webinar on the topic of effective prospecting during this crisis, and today’s episode is a standalone audio companion to that presentation. (Click here to access the video recording).

At 80-90 attendees, the turnout was great and we covered a lot of ground.

A huge thanks to our Lead Strategist Nate Wright for being co-pilot on this one and workshopping copy live, as well as to those agency owners brave enough to submit their outreach messaging for constructive feedback.

Topics we covered:

• Live workshop on agency-to-brand prospecting copy.
• Repackaging ideas and examples (without knee-jerk price reductions).
• The multi-channel nurture process we are using in the coming weeks.
• Thought leadership actions for plugging your agency into the right audiences.

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