Almost all businesses start getting clients based on referrals. And while they feel less necessary as your business grows, referral marketing offers you a lot of options to make yourself stand out among your competitors, grow your email lists, and so much more.
Josh Ledgard, founder of KickoffLabs, is here today to talk about how to take advantage of referral marketing for your business every step of the way! This week, episode 223 of The Digital Agency Growth Podcast is about unlocking the power of word-of-mouth and effective referral marketing!
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In this episode of The Digital Agency Growth Podcast, Josh Ledgard shares the importance of focusing on the marketing fundamentals and actionable steps you can take right now to improve your referral marketing strategy.
In this episode, Dan and Josh discuss the following:
- The trust recession and how companies are scrutinizing their marketing budgets.
- Different types of referral programs and their pros and cons.
- Getting a grasp on the basics before building a robust referral system for your business.
- Crafting personalized emails and content to show the people behind the brand.
Josh Ledgard, founder of KickoffLabs, brings a powerful tool for businesses focused on audience growth. With experience ranging from Big Tech to Social Media companies, he developed KickoffLabs, along with his co-founder, to simplify the process of generating word of mouth referrals, launching a new product, and running giveaways designed to promote your business. Outside of work he enjoys playing recreational baseball and spending time with his family.
Thank you for listening! If you enjoyed this episode, please take a moment to follow, rate and review the podcast and tell me your key takeaways!
Learn more about The Digitial Agency Growth Podcast at https://www.salesschema.com/podcast/ and our Video training at https://salesschema.com/takecharge
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