We’ve talked a lot about technology and why you should use technology to power your agency, but we haven’t had many practical applications on how to do that on the show. Shaun Clark, CEO of HighLevel, is a great example of utilizing technology to increase client retention and increase the value of your agency with the power of tech. This week, episode 128 of The Digital Agency Growth Podcast is about software-powered agency services!
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In this episode of The Digital Agency Growth Podcast, Shaun Clark shares the importance of being the full solution, not just part of the solution, for small business clients and actionable steps you can take right now to stay on top of the b2b connection and local trends that sell.
In this episode, Dan and Shaun discuss the following:
- The limitations on small businesses to utilize agencies, and why agencies don’t fare as well as software for companies of smaller scales.
- The benefits of being both an agency and a software company to offer your clients a new dynamic that makes them stay for the long haul.
- How an agency can provide the services and the software in such a way to encourage the right habits on the small business clients to be successful and see results.
- What Saun sees from the most successful agencies, and what they are leveraging to be that success pillar for themselves and the industry.
This episode will help you find new, practical ways to increase client retention and understand the power of software and tech-powered agencies.
Today’s Guest:
Shaun Clark is a serial entrepreneur, multi-millionaire, and a co-founder and the CEO of HighLevel, the #1 white-label marketing platform for agencies. He helps 20k+ agency owners decrease churn and stabilize revenue through adding a SaaS arm to their business.
Thank you for listening! If you enjoyed this episode, please take a moment to follow, rate and review the podcast and tell me your key takeaways!
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