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Today’s guest Will Barron is the host of the largest B2B sales podcast in the world, The Salesman Podcast.
Will’s goal is to help sales professionals better understand their space, and close more deals. He covers what the traditional sales training model gets wrong and how to improve performance within complex business development situations, especially in the agency-to-enterprise world.
What You Will Learn:
- Will’s path from Chemistry and medical device sales to his current position as the most-downloaded sales podcaster.
- Will’s take on the idea of the “natural-born” salesperson.
- The case against weird tactics and manipulation.
- The specific areas where traditional sales training falls short, and what you should do instead.
- How to develop an advocate within the target account.
- Tips on fast-tracking your ‘bonafides’ so you can win enterprise accounts.
- How to divide duties and generate consistent deals, even if your team is small.
- Why salespeople are often hired for the wrong reasons.
- The two rare personality types that do not do well in sales.
- Will’s new self-development workshop: SalesSchool.org.
Links and Resource from This Episode:
https://www.salesman.org/category/podcast/
