Here are some of our favorite interviews!
Robert Patin on Pricing Math, AI Workflows, and the Race to Become a Software-Powered Agency
https://youtu.be/WcYkzGhbo9M Robert Patin has spent the better part of two decades inside agency finance — helping one firm grow from $1.2M to eight figures in
Turning Legal Into an Agency Profit Center – Sharon Toerek
https://youtu.be/IzcDRgnw22s Most agency owners treat legal as a tax — a slow, expensive speed bump between the handshake and the kickoff. Sharon Toerek thinks that’s
How to Win the Pitches That Matter Most – Grant C. Gooding
https://youtu.be/bHZy_XVRrew Grant Gooding is the founder of Proof Positioning, a research company that uses neuroscience and math to measure the emotions, motivations, and preferences
Mandi Ellefson on Offer Innovation, Agency Growth Stages, and Working Smarter
https://youtu.be/JlSp1HQC8zQ Buying patterns have changed – fast. If you’re still pitching the same offers the same way you were two years ago, you’re probably hearing
Balancing biz dev and ownership, scaling w/ partnerships, and hiring for soft skills – Adam Yaeger
https://youtu.be/BN8GXyayMYs Adam Yaeger built Llama Lead Gen from solo freelancer to 17-person embedded growth agency over eight years. In this episode, he breaks down what
How to Win Big Agency Deals Without the RFP — Chris Rose
Most agencies treat the RFP as the cost of doing business. Chris Rose has built a career out of sidestepping them entirely — and he’s
